Glenfield Electrical — £70K/Month from £700/Week Ad Spend

The challenge

Glenfield Electrical, specialising in solar and electrical installations, was chasing work instead of choosing it. They had no predictable lead flow, inconsistent revenue, and no marketing system that actually worked. When the phone rang, they took the job — but nobody could tell you how many calls to expect next week, or which jobs would be profitable.

What we built

A full-funnel solar and electrical lead generation system with Google Ads targeting homeowners and businesses, dedicated landing pages for solar and electrical services, automated lead nurture sequences, and weekly performance optimisation to maximise ROI. We split spend between solar-specific campaigns (higher ticket, longer sales cycle) and everyday electrical jobs (faster cash, higher volume) so one always backfilled the other.

The result

A consistent £70K monthly revenue stream from just £700 weekly ad spend. Glenfield went from chasing work to having a waiting list of qualified solar and electrical installation leads. The system runs predictably, week after week — and because the reporting is tight, the owner can see exactly which campaign produced every booking.